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Brainwashing: what is it and how effective can it be?

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“Brainwashing” is a term which is used very liberally. In former cult member Alexandra Stein’s groundbreaking book, Terror, Love and Brainwashing: Attachment in Cults and Totalitarian Systems (2016), she explained how the term had evolved from the Chinese word xinao (which literally translates as “wash brain”) during commentaries about prisoner-of-war camps in early communist China and North Korea. She said it referred to when regimes “used methods of...

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